HR has the biggest role to play in shaping the employee experience that an organisation provides – and it cannot achieve this without a close alliance with the Tech/Digital Team. While this synergy is missing in most organisations, HR teams need to step up by listening to what their employees are saying. Having an understanding of how perspectives change based on employees’ demographic profiles, can help HR teams immensely.
The role of HR has evolved
The corporate challenge of managing skills shortages, employer of choice strategies, and flexible work programs have long existed. It’s just that, like most strategic imperatives, they have been optional, even for the most competitive businesses.
The Ecosystm Voice of the Employee Study highlights that the current resignation pandemic is supercharging a skills famine for many firms. But with almost all attention from the Great Resignation still focused on employee experience (EX), deep consideration must be given to efficiently and effectively navigating the extreme workload now facing internal HR functions.
Recruiting, inducting, onboarding, training, and cross-boarding new staff, while exiting and off-boarding old staff, often remotely and at high volume, will see shadow-HR technologies and practices bleed out of People and Capability departments as companies scramble to reset demand.
Regardless of industry, every company’s core business just became HR!
The need for Personalised Employee Experience
The industry has been talking about the need to create personalised customer experience (CX) for a while now – we should talk about creating personalised EX now.
Given the changes and challenges that your employees have faced over the last two years, they have developed some strong work preferences. HR has the biggest role to play in shaping the EX your organisation provides – and it cannot achieve this without a close alliance with the Tech/Digital Team.
According to the Ecosystm Voice of Employee Study, 50% of your employees believe that improved EX leads to better CX.
It may not be possible to cater to the needs of every individual employee. But taking into consideration some of the differences – whether based on role, age, gender, family status and so many other factors that make up an individual – will help you shape your organisation’s Digital Workplace strategy and offer a more personalised EX.
Here are 5 gender differences in workplace behaviour according to the Ecosystm Voice of the Employee Study.
- Women are more likely to change jobs in 2022
- The assumption that women prefer to work from home is wrong
- More men prefer 5-Day work weeks
- The challenges of working from home might be very different
- Women and men have different collaboration styles
Read on for more insights.
Download “The Future of the Digital Workplace: The HR Perspective” slides as a PDF
The way we work in Australia and New Zealand (ANZ) is changing. In 2020 “work” went from a place you go to something you do.
Through the many restrictions in 2020 and 2021, knowledge workers in ANZ changed their work behaviours and employers changed their expectations of their employees. Tighter border controls and fast economic recoveries have swung the pendulum in the favour of employees, and “The Great Resignation” has started to play out across the region.
The Ecosystm Voice of the Employee Study aims to explore the emerging global Future of Work trends from an employee’s point-of-view. In an environment of uncertainty, this study is designed to be an ongoing, dynamic study that will be able to track the major shifts in preferences, perceptions, and practices through 2022.
Here are some insights from the study that can help businesses in ANZ develop strategies and capabilities to better serve their remote and office-based employees.
- The Great Resignation has begun in ANZ
- Women are more likely to work entirely from home
- Those working entirely from home are more likely to change jobs/careers in 2022
- Knowledge workers in ANZ are enjoying the Work from Home model
- Employees are looking for more flexibility and choice
Read on to find out more.
In March I published an analysis of Samsung DeX – which is a desktop environment which many businesses could benefit from deploying to specific teams, roles or employees. During my research, I found that one of the shortcomings is the lack of native support for dual screens. I know that many information workers in particular use dual-screen setups – and going back to a single screen feels highly unproductive!
Knowing this, a contact at Samsung pointed me to a company that has developed a dual-screen capability for a virtual desktop environment running on DeX – so I jumped at the opportunity to trial the environment in my own dual screen setup.
The product is called NetConnect – and is sold by VOIP. It is actually a Branch Of One style solution, which allows employees to access enterprise resources on any device. But one of its unique features is the ability to run a dual screen virtual desktop environment.
NetConnect’s Dual Screen Capabilities – An Analysis
DeX users that run the NetConnect app can extend the desktop to a second, internet connected monitor or screen. The key point here is “internet connected” – the screen is deployed across the internet – not across cables from the phone. This means any tablet, laptop or connected screen can be used as the second screen for the Windows virtual desktop running through NetConnect. In my particular demo environment, the software (both NetConnect and the Windows server) was running in a data centre in Singapore – but the company (VOIP) sells the solution to organisations to run in their own data centre environment.
The overall experience is seamless. The fact that one screen is running on a server in Singapore and being sent across the internet to my Samsung phone, and the other screen is running in Singapore and being sent across the internet to a completely different device is remarkable. The mouse moves across screens as if the desktop is running locally. While my demo environment was limited to web and a few desktop applications, I often found myself astonished that this entire environment was being driven by a smartphone (and a lot of clever technology behind the scenes!). Suddenly the limitations of only having a single screen for DeX disappeared – I now could run one application on my first screen and another on my second screen – and continue working, without the need to endlessly alt-tab between applications and screens.
There are some limitations – video streaming is not very smooth, and connected devices (cameras etc. for Zoom or Teams calls) are not recognised. These features are on the roadmap, but not available today. But the NetConnect solution really does open DeX up to a whole new community of users. Some of the VOIP employees I met at their office don’t have a laptop on their desk or a desktop underneath it – they are running their entire work environment from their Samsung phone!
And being a Branch of One solution, NetConnect also brings with it inherent security benefits – of not ever taking company data out of the data centre, reducing threats from viruses and malware that would normally run on the end-user computing device and others. It also improves the manageability of the desktop environment and makes it simple to deploy to users. Branch of One is about bringing all of the inherent benefits and capabilities that an office or branch would have and enabling a single user to get this power and security.
NetConnect is more than a dual screen solution – so working out which comes first is the interesting challenge. If your business is looking to run a solution like NetConnect, it is worth your while examining the opportunity to use DeX to extend full, dual screen desktop solutions to your employees. And if you are a business running DeX, NetConnect could open opportunities to extend DeX to more employees, roles or teams than originally planned.
Checkout Tim’s previous insight where he provides a detailed analysis on whether Samsung DeX is suitable for your employees. He bases his insights from using Samsung DeX as his primary desktop environment over the past 4 weeks.
Organisations are finding that the ways to do work and conduct business are evolving rapidly. It is evident that we cannot use the perspectives from the past as a guide to the future. As a consequence both leaders and employees are discovering and adapting both their work and their expectations from it. In general, while job security concerns still command a big mindshare, the simpler productivity measures are evolving to more nuanced wellness measures. This puts demands on the CHRO and the leadership team to think about company, customer and people strategy as one holistic way of working and doing business.
Organisations will have to re-think their people and technology to evolve their Future of Work policies and strategise their Future of Talent. There are multiple dimensions that will require attention.
Hybrid is Becoming Mainstream
It is clear that hybrid workplaces are here to stay. Ecosystm research finds that in 2021 BFSI organisations will use more collaboration tools and platforms, and virtual meetings (Figure 1). Nearly 40% expect more employees to work from home, but only about a quarter of organisations are looking to reduce their physical workspaces. Organisations will give more choice to employees in the location of their work – and employees will choose to work from where they are more productive. The Hybrid model will be more mainstream than it has been in the last few months.
Companies are coming to terms with the fact that there is no single answer to operating in the new world. Experimentation and learnings are continuously captured to create the right workforce and workplace model that works best. Agility both in terms of being able to undersand the market as well as quickly adapt is becoming quite important. Thus being able to use different models and ways of working at the same time is the new norm.
Technology and Talent are Core
Talent and tech are the two core pillars that companies need to look at to be successful against their competition. It is becoming imperative to create synergy between the two to deliver a superior value proposition to customers. Companies that are able to bring the customer and employee experience journeys together will be able to create better value. HR tech stacks need to evolve to be more deliberate in the way they link the employee experience, customer experience, and the culture of the organisation. That’s how the Employee Value Proposition (EVP) comes to life on a day-to-day basis to the employers. With evolving work models, the tech stack is a key EVP pillar.
Governments will also need to partner with industry to make such talent available. Singapore is rolling out a new “Tech.Pass” to support the entry of up to 500 proven founders, leaders and experts from top tech companies into Singapore. Its an extension of the Tech@SG program launched in 2019, to provide fast-growing companies greater assurance and access to the talent they need. The EDB will administer the pass, supported by the Ministry of Manpower.
Attracting the Right Talent
Talent has always been difficult to find. Even with globalisation, significant investment of time and resources is needed to find and relocate talent to the right geography. In many instances this was not possible given the preferences of the candidates and/or the hiring managers. COVID-19 has changed this drastically. Remote working and distributed teams have become acceptable. With limitations on immigration and travel for work, there is a lot more openness to finding and hiring talent from outside the traditional talent pool.
However it is not as simple as it seems. The cost per applicant (CPA) – the cost to convert a job seeker to a job applicant – had been averaging US$11-12 throughout 2019 according to recruiting benchmark data from programmatic recruitment advertising provider, Appcast. But, the impact of COVID-19 saw the CPA reach US$19 in June – a 60% increase. I expect that finding right talent is going to be a “needle in a haystack” issue. But this is only one side of the coin – the other aspect is that the talent profile needed to be successful in roles that are all remote or hybrid is also significantly different from what it was before. Companies need to pay special attention to what kind of people they would like to hire in these new roles. Without this due consideration it is very likely that there would be difficulty in on-boarding and making these new hires successful within the organisation.
Automation Augmentation and Skills
The pace at which companies are choosing to automate or apply AI is increasing. This is changing the work patterns and job requirements for many roles within the industry. According to the BCG China AI study on the financial sector 23% of the roles will be replaced by AI by 2027. The roles that will not be replaced will need a higher degree of soft skills, critical thinking and creativity. However, automation is not the endgame. Firms that go ahead with automation without considering the implications on the business process, and the skills and roles it impacts will end up disrupting the business and customer experience. Firms will have to really design their customer journeys, their business processes along with roles and capabilities needed. Job redesign and reskilling will be key to ensuring a great customer experience
Analytics is Inadequate Without the Right Culture
Data-driven decision-making as well as modelling is known to add value to business. We have great examples of analytics and data modelling being used successfully in Attrition, Recruitment, Talent Analytics, Engagement and Employee Experience. The next evolution is already underway with advanced analytics, sentiment analysis, organisation network analysis and natural language processing (NLP) being used to draw better insights and make people strategies predictive. Being able to use effective data models to predict and and draw insights will be a key success factor for leadership teams. Data and bots do not drive engagement and alignment to purpose – leaders do. Working to promote transparency of data insights and decisions, for faster response, to champion diversity, and give everyone a voice through inclusion will lead to better co-creation, faster innovation and an overall market agility.
Creating a Synergy
We are seeing a number of resets to what we used to know, believe and think about the ways of working. It is a good time to rethink what we believe about the customer, business talent and tech. Just like customer experience is not just about good sales skills or customer service – the employee experience and role of Talent is also evolving rapidly. As companies experiment with work models, technology and work environment, there will a need to constantly recalibrate business models, job roles, job technology and skills. With this will come the challenge of melding the pieces together within the context of the entire business without falling into the trap of siloed thinking. Only by bringing together businesses processes, talent, capability evolution, culture and digital platforms together as one coherent ecosystem can firms create a winning formula to create a competitive edge.
Singapore FinTech Festival 2020: Talent Summit
For more insights, attend the Singapore FinTech Festival 2020: Infrastructure Summit which will cover topics on Founders success and failure stories, pandemic impact on founders and talent development, upskilling and reskilling for the future of work.
The past 3-4 months have seen technology leaders move mountains to support their newly remote employees and 100% digital customers. Over 40% of businesses in the Asia Pacific didn’t formally support remote working – so these companies have made massive changes in support of their employees. You have rolled out new hardware, new data protection and compliance policies, new security measures, collaboration software and VPNs. You have also strengthened the IT Helpdesk to better support remote employees and digital customer processes. And you are embracing the public cloud to offer new services and capabilities to customers and staff. The pace of change has been breathtaking – and things are not slowing down.
Many countries or economies are now moving to a hybrid working arrangement. This ISN’T about “going back to the way things were”. Hybrid working is really an important step on the road to the Digital Workplace – which enables access to the tools, data and processes that employees need to get their job done regardless of location or device.
Many businesses claim that productivity has improved now that employees are working from home – some have even measured it and can prove it. We have to ensure that the move back to the office doesn’t negatively impact productivity. To drive continued productivity with hybrid working arrangements, consider:
- How will video calls work with employees in the office and at home? If employees in the office are docking their laptops, they immediately lose access to the camera. If they have monitors on their desk, they might not even be able to work with the laptop open. If they are in an open-plan office, the regular video calls might be distracting.
- What is the role of meeting rooms in the hybrid workplace? With social distancing an expectation in many countries today, the role of meeting rooms has changed. They will cater for fewer employees, and there is a growing need for them to be video-enabled.
- How do you manage hybrid meetings – where maybe 3-5 employees are on a single camera? How do you ensure every voice has equal weight – and that the right employees have their fair share of voice on the calls.
- How do you support employees who are moving between locations? You must focus on self-help services and automating as much of your Service Desk capabilities as possible.
- How can IT support social distancing in the office? Many companies are scaling back their hot desk environments to ensure there are fewer shared working environments.
- How will the changing location of employees impact business processes? Many of your processes were designed assuming employees were on site. You then redesigned many of them to assume they were not. Do you need to rethink them again?
- Does the application strategy work for all employees? There has been an increase in employees accessing applications from mobile devices – sometimes that was because it was a better experience, but too often it was because it was the only option. Is it time to rethink access and interfaces to make them relevant for all users?
- How do you keep employees and their data secure? Employees might move between secure and unsecured networks, work and home devices, on-premise and cloud applications. How do you keep them secure, backed up and synchronised – regardless of their device or location?
The move to hybrid working might not be a smooth one. The last thing you want to deliver is a poorer experience at one location versus the other, so you have work ahead in keeping your employees productive and secure – and hopefully, you’ll also move further down the path towards a Digital Workplace that can enable and empower all of your employees.
As we get into the second month of Circuit Breaker here in Singapore and most people are working from home, we are hearing a lot more about the difficulties that organisations and individuals have faced when it comes to operating as a remote workforce – or what is commonly called working from home or “WFH”.
As the CEO of technology research and advisory platform, I am lucky to have some of the global experts and thought-leaders in remote working as part of our team. While it is not an easy ask of staff, and some find it harder than others, remote working is going to be an increasingly important component of our work lives in the future, and something we need to get right in order to “Survive to Thrive”.
People and Engagement
Let’s face it – we are in a humanitarian crisis, foremost and the economic crisis is just a fallout of it. So impact on People has to be the number one consideration. Working from home can be a real culture shock. Gone is the ability to quickly speak to the colleague next to you, meet someone for lunch or even just have a discussion in the pantry. Taking away these social interactions can impact employee morale and therefore productivity. Putting an effort into team-building – as hard as it is to do remotely – is very important.
Groups on social messaging apps (outside of the work-related ones) can help rebuild that camaraderie and strengthen social bonds. Plan team-building exercises such as quizzes, virtual drinks, or even networking lunches that can be done remotely. Remember, the wellness of your teams is directly proportionate to the well-being of the business.
Process and Practice
Working from home requires a different mindset to being in the office, and it is easy to get dragged into an endless cycle of emails and conference calls. This often means that the act of planning and discussing replaces the act of doing!
This is where good-practice from the pre-COVID-19 era becomes an essential practice right now. Note-taking, summarising discussions, and recapping roles and responsibilities for project execution becomes paramount. Documenting and tracking progress will have a positive impact on productivity and ensure that teams are focused on their collective and individual responsibilities.
While there are many applications that you may consider to manage and monitor projects, you may also want to explore appointing dedicated people whose role is to identify how processes have been affected by remote working, and how bottlenecks can be cleared with more effective use of collaboration software.
Technology to get Digital Ready
Teams need the applications to communicate and carry out their responsibilities diligently. Luckily, in the age of cloud computing, most organisations were able to quite easily transition to a work from home environment. Those that struggled were the companies that had not embraced digital and were not using any cloud-based software (for email, collaboration, bookkeeping, HR or CRM); or those that are mandated by strict compliance and cybersecurity measures that cannot be enforced in employees’ homes.
While many organisations were already using a variety of communication & collaboration solutions, in the new work from home setups, you may want to consider additional solutions to help you get through your current challenges. The good news is that many technology providers have made their offerings available for free trials during this period, so the financial outlay may be minimal or non-existent.
You should also not overlook the importance of cybersecurity at this time. Regulations around data privacy are still applicable, and home-networks are not as secure as enterprise networks. At the same time, social-engineering and phishing attacks are also on the rise. So be sure to provide regular updates to your teams with guidance on how they can help maintain the security of your data and networks.
In conclusion, as we come to terms with the current normal, and get a glimpse of what the future normal may look like; we continue to see the old adage that it’s people, process and technology – in that order – which will guide us through the current situation and set us up for continued success. While no one has a crystal ball, it is actions – how you interact with your colleagues and the processes you put in place – and not technology that will ultimately best position your organisation to thrive in the future.
As published in the tabla! (An SPH Publication)